PR & Marketing Agency | Twist

Award-winning Northeast cocktail bar Mother Mercy will officially open in Durham

Award-winning cocktail brand Mother Mercy has confirmed it will officially open its doors on Silver Street, Durham, on Saturday 13th June.

  • Mother Mercy will open its first Durham venue on Silver Street on Saturday 13 June

  • More than 1,100 people have already joined the waiting list ahead of opening 

  • Registered guests will be invited to an exclusive preview event on Friday 12 June 

  • The venue will feature a cocktail menu created specifically for Durham 

  • Mother Mercy has previously been named among the UK’s Top 50 Cocktail Bars on two occasions

  • Cocktail masterclasses will launch in the weeks following opening 

 

Mother Mercy has confirmed it will open the doors to its first Durham venue on Saturday 13 June. 

More than 1,100 people have already joined the waiting list for the 55-cover bar ahead of opening, with over 300 entering a “golden ticket” ballot for the chance to be among the first guests through the doors at an exclusive preview evening on Friday 12 June. The waiting list remains open, with everyone who signs up receiving a complimentary cocktail voucher to redeem after opening. 

The response reflects growing anticipation for the arrival of one of the North East’s best-known independent cocktail brands. Twice recognised among the UK’s Top 50 Cocktail Bars, Mother Mercy has built its reputation on expertly made cocktails, signature table service and a more personal, hosted experience than a traditional high-volume city-centre bar.

Located on Silver Street in the centre of Durham, the venue marks the latest chapter for Mother Mercy, which has built a loyal following across the Northeast through venues in Newcastle’s Cloth Market, Heaton and Fenwick, alongside sister venue Café Mercy on Grey Street. The bar also includes 16 outdoor seats overlooking one of Durham’s busiest city-centre streets. 

The Durham venue will introduce a cocktail menu created specifically for the city, combining Mother Mercy favourites including the East 8 Hold Up, Hot Honey Margarita and Mirrorball Spritz alongside seasonal serves, refined classics and alcohol-free options. All made with premium ingredients and thoughtful flavour combinations served directly to your table. 

Cocktail masterclass experiences will also be introduced in the weeks following launch, giving guests the chance to learn from the Mother Mercy team and explore the craft behind some of the bar’s most popular serves.

Co-Founder Neil Donachie said: 

“We’ve been looking for the right opportunity to bring Mother Mercy to Durham for some time. As someone who grew up in Durham, it’s particularly exciting and rewarding to be opening a venue in the city and bringing the brand home in many ways. Mother Mercy has always been about more than just great cocktails. 

We care deeply about the detail — the welcome, the atmosphere, the service, the music, the glassware, the ingredients, and the way people feel when they’re with us.

 Durham is a special city, and we wanted to create a bar that feels exciting, intimate, and genuinely memorable. Whether guests are joining us for one perfectly made cocktail or spending the whole evening with us, we want Mother Mercy Durham to feel like somewhere they’ll want to come back to again.”

Mother Mercy Durham opens on Saturday 13 June on Silver Street. No bookings are required and walk-ins are welcome.

Scroll to Top

Search

We know the importance and value of getting your brand in front of people’s eyes on Google, so we use our expertise in SEO to drive organic search rankings and website traffic to help our clients become more discoverable online. We also include SEO packages into every website we build too.

We have an excellent track record in SEO for tailoring online and offline marketing campaigns that improve website performance, and use our skills and knowledge of Google’s algorithms to help our clients rank higher in Google search that ultimately provide improved conversion rates.

Web Development

We design Wordpress websites in ways that captivate audiences with beautiful visuals and UI to keep them immersed in your site. The look and feel of the websites we design are intended to inspire, with user-friendliness being at the core of each design to achieving conversion. 

As a UK based web design agency, we firmly believe that balancing these two aspects of design results provides the greatest user experience.

Influencers

Anyone who has an influence over your target audience is an influencer. Whether influential in business, sport, leisure or celebrity circles we have an enviable track record of matchmaking those influencers with your brand. An influencer only has influence if the content they’re sharing or conversations they are having is relevant to what their audiences want to see and hear, which is why we always put the audience first when matchmaking brands with an influencer.

We also understand the power of micro influencers and how long term brand partnerships can generate a healthy ROI.

If you’re curious about whether influencer marketing is right for your brand, get in touch and we’ll talk you through our experience and find the best routes suited to your audience. 

Insight

Insight is about making sense of what people want, how they feel and using this information to create truly engaging brand strategies that lead to the power of conversation about your brand. A brand is not what you tell your audiences it is, it’s what they tell each so the power of conversation should never been underestimated.

Twist helps brands to bring insight to life by making sense of the customer to develop campaigns that inspire and create conversations.

Content

With an insightful, strategic and proactive approach to producing creative content, we invest time to understand our clients’ visions, values and identity so the content we create trumps a thousand words. We are here to help set up and liaise on photography and videography opportunities to propel your brand into the media and social spotlight.

From portraits of your team, to atmospheric vibes that reach far and wide on social, to tempt the glossies and inspire editorial inclusion, we can help come up with ideas for capturing the right moment, so when people see it, they will stop, think and want to know “where’s that”, “what’s that” and “I want that”! And even better… we want our content to create conversations for your brand.

Design

Our graphic designers are bursting with ideas to bring your brand to life with standout and eye-catching creative. 

Whether we create campaign content, bring a new brand to life, energise brand identity or come up with compelling creative ideas to turn your vision into a fun visual story, our team are here to support.

Social Media

In a fast-moving digital world, it can be hard to keep up. Our team are on hand to help position and keep your brand front of mind, and for reaching new audiences with a multichannel strategy that covers all social-media bases. 

We’ll set goals to measure authentic content that’s on-message, on-trend and on the right channel. And with regular reporting, we’ll help you react and adapt to keep those click-through and engagement rates rising.

PR

From sparkling copy and video scripts to media pitches, product placement and press release distribution, we use word power to pack a story-telling punch. Our talented team can support you with skilfully crafting distinctive story ideas that capture journalist’s attention, as well as preparing feature articles and setting up interviews.

Whether we write, distribute or come up with the news hook, Twist has built enviable relationships with journalists and are on hand to connect these journalists with your brand. We jump on topical conversations, as well as reacting to media enquiries to build and maintain a regular drumbeat of brand mentions for you in the public domain.