PR & Marketing Agency | Twist

Portfolio

Mother Mercy Durham Launch

NFLUENCER CAMPAIGN | PR Turning a new venue opening into a campaign people wanted to be part of. Launching Pablo’s in Newcastle through viral activations and PR, that were simply impossible to ignore. The Brief Following the initial regional announcement around Mother Mercy’s arrival in Durham, Mother Mercy came to Twist for a campaign designed

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Shy Baos Get Nowt

NFLUENCER CAMPAIGN | PR Turning a new venue opening into a campaign people wanted to be part of. Launching Pablo’s in Newcastle through viral activations and PR, that were simply impossible to ignore. The Brief As Pablo Eggs-Go-Bao prepared to open its new Newcastle city centre hatch, the objective wasn’t simply to announce another venue

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Metrocentre Spring-Summer Fashion & Beauty Weekender

NFLUENCER CAMPAIGN | PR The Brief Metrocentre is one of the UK’s leading retail and leisure destinations. As part of its 40th anniversary celebrations, this campaign centred around creating excitement and driving footfall for their SS26 Fashion & Beauty Weekend, whilst reinforcing their position as a leading destination for retail, fashion, beauty and lifestyle. Our Approach

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Peppa Pig Surprise Party

NFLUENCER CAMPAIGN | PR Peppatown has arrived at Metrocentre A PR campaign that announce a global-first for the North East. The Brief With a brand-new attraction preparing to open at Metrocentre, Immersive Everywhere appointed Twist to create a launch campaign that would introduce Peppa Pig Surprise Party to families across the North East and establishing it

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Launch of Northern Lights Manchester

NFLUENCER CAMPAIGN | PR Bringing a new Christmas tradition to life Launching Manchester’s newest festive experience through strategic PR, influencer partnerships and regional media. The Brief When From The Fields, the team behind Kendal Calling, Bluedot and Christmas at Bute Park, announced the first-ever Northern Lights Manchester, they needed more than publicity. They needed to

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Ninja Warrior UK Adventure Parks

Launch Event | INFLUENCER CAMPAIGN | PR Challenge Ninja Warrior UK approached Twist to handle the launch of their new Teesside activity park inspired by the hit ITV show, through a campaign consisting of media relations, influencers outreach/ management, and a launch event. The challenge was to reach, captivate and engage North East families and

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Popeyes

Launch Event | INFLUENCER CAMPAIGN | PR Challenge Founded in New Orleans in 1972, Popeyes® has more than 50 years of history and culinary tradition. Popeyes® distinguishes itself with a unique New Orleans style menu featuring spicy chicken, chicken tenders, fried shrimp, and other regional ingredients. The chain’s passion for its Louisiana heritage and flavourful

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Dyson

INFLUENCER CAMPAIGN Challenge Dyson UK approached Twist to support with influencer collaborations for their Dyson Styling Tour across Liverpool, Newcastle and Kent.  The brief centered around connecting Dyson UK with regional influencers whose audiences matched their target demographic, and who had the creative flair to produce high quality social content that could be shared across

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Frate

Launch Event | INFLUENCER CAMPAIGN | PR Challenge FRATE is a container bar based in Newcastle upon Tyne, which launched in May 2023. The venue is positioned as an all-weather outdoor bar that attracts audiences to socialise, watch sports, and attend community events such as makers markets, record and vintage fairs and wellbeing events including

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Search

We know the importance and value of getting your brand in front of people’s eyes on Google, so we use our expertise in SEO to drive organic search rankings and website traffic to help our clients become more discoverable online. We also include SEO packages into every website we build too.

We have an excellent track record in SEO for tailoring online and offline marketing campaigns that improve website performance, and use our skills and knowledge of Google’s algorithms to help our clients rank higher in Google search that ultimately provide improved conversion rates.

Web Development

We design Wordpress websites in ways that captivate audiences with beautiful visuals and UI to keep them immersed in your site. The look and feel of the websites we design are intended to inspire, with user-friendliness being at the core of each design to achieving conversion. 

As a UK based web design agency, we firmly believe that balancing these two aspects of design results provides the greatest user experience.

Influencers

Anyone who has an influence over your target audience is an influencer. Whether influential in business, sport, leisure or celebrity circles we have an enviable track record of matchmaking those influencers with your brand. An influencer only has influence if the content they’re sharing or conversations they are having is relevant to what their audiences want to see and hear, which is why we always put the audience first when matchmaking brands with an influencer.

We also understand the power of micro influencers and how long term brand partnerships can generate a healthy ROI.

If you’re curious about whether influencer marketing is right for your brand, get in touch and we’ll talk you through our experience and find the best routes suited to your audience. 

Insight

Insight is about making sense of what people want, how they feel and using this information to create truly engaging brand strategies that lead to the power of conversation about your brand. A brand is not what you tell your audiences it is, it’s what they tell each so the power of conversation should never been underestimated.

Twist helps brands to bring insight to life by making sense of the customer to develop campaigns that inspire and create conversations.

Content

With an insightful, strategic and proactive approach to producing creative content, we invest time to understand our clients’ visions, values and identity so the content we create trumps a thousand words. We are here to help set up and liaise on photography and videography opportunities to propel your brand into the media and social spotlight.

From portraits of your team, to atmospheric vibes that reach far and wide on social, to tempt the glossies and inspire editorial inclusion, we can help come up with ideas for capturing the right moment, so when people see it, they will stop, think and want to know “where’s that”, “what’s that” and “I want that”! And even better… we want our content to create conversations for your brand.

Design

Our graphic designers are bursting with ideas to bring your brand to life with standout and eye-catching creative. 

Whether we create campaign content, bring a new brand to life, energise brand identity or come up with compelling creative ideas to turn your vision into a fun visual story, our team are here to support.

Social Media

In a fast-moving digital world, it can be hard to keep up. Our team are on hand to help position and keep your brand front of mind, and for reaching new audiences with a multichannel strategy that covers all social-media bases. 

We’ll set goals to measure authentic content that’s on-message, on-trend and on the right channel. And with regular reporting, we’ll help you react and adapt to keep those click-through and engagement rates rising.

PR

From sparkling copy and video scripts to media pitches, product placement and press release distribution, we use word power to pack a story-telling punch. Our talented team can support you with skilfully crafting distinctive story ideas that capture journalist’s attention, as well as preparing feature articles and setting up interviews.

Whether we write, distribute or come up with the news hook, Twist has built enviable relationships with journalists and are on hand to connect these journalists with your brand. We jump on topical conversations, as well as reacting to media enquiries to build and maintain a regular drumbeat of brand mentions for you in the public domain.