WEB DESIGN, PR, BRANDING, CONTENT
It was important to establish a style for each venue, which reflected the venue’s personality and the profile their target audience. For Charlton Hall being the bold and vibrant venue, we led the re-brand with strong, warm, yet confident colours associated with opulence, which were delivered through branding collateral that positioned Charlton Hall as an exclusive wedding venue, that would sit alongside the other venues in the Doxford Group family.
Charlton Hall is a party venue. There is no other way to describe this fun, energetic party house and we were honoured to help facilitate the Party Edit photoshoot with Unveiled at Charlton Hall.
To raise awareness of a renovated project that saw a Georgian family hall transform into an eccentric wedding venue. The idea was to raise awareness of the hall as early as possible to garner interest from brides looking to marry at a brand-new wedding venue.
By connecting with designers such as Matthew Williamson and Manuel Canovas through Instagram, those influencers shared progress of the renovation through their social feeds to reach combined audiences of over a million users.
For Editorial, Twist secured front page and DPS footage for the client within the Home supplement of the Sunday Times, which was subsequently shared on social media and online (with backlink to boost SEO) Further footage in the The Times included the publications featuring case studies of couples who married at Charlton Hall once the venue had opened.
Securing this coverage formed part of Charlton Hall’s ongoing press and social media campaign to raise awareness of the brand and ultimately attract couples to marry at the venue.
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