PR & Marketing Agency | Twist

Metrocentre welcomes new premium menswear brand to the centre this spring

Metrocentre has announced the arrival of fashion retailer Bee Inspired, the premium menswear brand renowned for its trend-led streetwear and high-quality designs. This dynamic new addition will bring a fresh, modern edge to the centre’s fashion lineup, offering shoppers the latest in contemporary menswear.  

Founded by former professional footballers Steven Robb and Mark Corcoran, Bee Inspired has grown into a fashion brand known for its trend-led designs, premium quality, and contemporary menswear collections. From stylish everyday essentials to statement pieces, the new store will be a must-visit for those who love urban fashion.  

The new store will be located on the Red Mall first floor alongside other popular menswear brands such as Zara, River Island, AllSaints and FLANNELS and recent addition Reiss, offering shoppers an even broader selection of the latest trends.

Kyrk MacMillan, Bee Inspired Chief Executive Officer, said: “We’re thrilled to be opening at Metrocentre and bringing Bee Inspired to the North East. We’ve built an amazing community of customers and we can’t wait to welcome new faces to our store and showcase our latest collections.”

The new Bee Inspired store will open this spring, offering Metrocentre visitors an exciting opportunity to experience the brand’s unique, trend-led menswear collection.

Gavin Prior, Metrocentre Centre Director, added: “Bee Inspired is a great addition to Metrocentre’s fashion offering, bringing even more variety to our menswear collection. With its strong reputation for stylish, high-quality designs, the brand’s arrival will further strengthen Metrocentre as one of the top shopping destinations for fashion.”

Metrocentre has started the year strong, with more top brands choosing to open at the centre and footfall continuing to rise after a record-breaking 2024. With 15.8 million visitors last year, a 10% increase from the previous year, Metrocentre has firmly established itself as the go-to destination for shopping, dining, and entertainment in the North East.

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