PR & Marketing Agency | Twist

Mother Mercy unveils new cocktail bar in Fenwick Newcastle

Mother Mercy, acclaimed as one of the Top 50 Cocktail Bars in the UK, announces the opening of its new cocktail bar within Fenwick Newcastle 

Lauded for its exceptional cocktail creations made with innovative ingredients—including rare and vintage spirits, exotic botanicals, and handcrafted infusions – Mother Mercy  will offer a bespoke selection from its menu exclusive to Fenwick shoppers, enhancing the luxury retail experience. 

Located adjacent to Mulberry and COS on Level 1 (Womenswear), the new bar extends Mother Mercy’s successful presence within the iconic store, following its successful pop-up on the Lower Ground Floor since December 2022. 

Guests are invited to pull up a seat at the signature pink bar, featuring plush velvet stools, and an aesthetic that embodies Mother Mercy’s brand signature palette of soft pink hues. The design reflects the brand’s playful sophistication, seamlessly blending elegance with a warm, welcoming atmosphere. Seating is available around the bar, along with additional tables for guests to relax and enjoy. 

Since launching its original basement bar on Cloth Market in 2019, Mother Mercy now has four permanent venues across the North East—Fenwick Newcastle, Cloth Market, Café Mercy on Grey Street, and Sheepfolds Stables in Sunderland. 

Those who visit  Mother Mercy Fenwick  can look forward to an exclusive menu of handcrafted cocktails inspired by seasonal ingredients and innovative flavour combinations.  

Features from the menu include: 

  • A selection of Champagne Cocktails made with the stunning Champagne Telmont Reserve Brut 
  • A Rare & Vintage Collection of liquids from Mother Mercy’s private collection, (once they’re gone, they will be gone forever) 
  • The world-famous Macallan spirit served in wonderful, exclusive Lalique crystal glassware 
  • Mother Mercy classic cocktails 
  • A selection of wine, beer, cider, spirits and soft drinks 

Full menu Here 
In addition to its signature cocktails, Mother Mercy Fenwick offers a distinctive take on afternoon tea with ‘Cocktails and Cake’. This experience pairs free-flowing teapots of cocktails (inspired by tea and punch), with a serving of prosecco, and a selection of delicate cakes from Mason + Rye at Fenwick. Available exclusively by reservation, ‘Cocktails and Cake’ is served between Monday – Friday 12:00 pm – 3:30 pm and Sunday 11:00 am – 3:00 pm and is priced at £25 per person, for 90 minutes, with a minimum of 2 people required to share.  

Co-founder Neil Donachie expresses his enthusiasm for the new opening: “This opening presents an incredible opportunity for us to showcase our expertise alongside many iconic fashion brands. Our presence in Fenwick allows us to continue showcasing the incredible talent of our team in an iconic setting. Being situated adjacent to Mulberry and opposite COS on Level 1 of Womenswear aligns perfectly with our brand. We look forward to welcoming familiar faces and new guests to enjoy our exceptional, table-service cocktails, as well as our ‘Cocktails and Cake’ experience.” 

Amy Byers Fenwick Restaurant Operations Manager commented; “We’re excited to continue our collaboration with Mother Mercy as we integrate their cocktail bar into our first-floor fashion mix.  
Mother Mercy has quickly become a favourite among our customers, offering the ideal spot to unwind with expertly crafted drinks before or after shopping. The addition enhances the Fenwick experience, perfectly complementing our fashion offering and ensuring each visit is even more enjoyable and memorable.”  

Mother Mercy established its original cocktail bar on Cloth Market in 2019, offering table service for intimate date nights in its basement location beneath the city’s bustle. In 2022, Mother Mercy earned the prestigious accolade of being named among the Top 50 Cocktail Bars—a definitive list of where to drink in the UK—marking the only cocktail bar in Newcastle to earn this recognition.  

In 2023, Mother Mercy introduced its sister venue, Café Mercy, a Mediterranean-themed cocktail bar on Grey Street, and earlier this year, opened its first venue outside of Newcastle—Mother Mercy Cabin at Sheepfolds Stables in Sunderland. 

A favourite among national drinks connoisseurs, Mother Mercy has been featured in The Times’ compilation of the UK’s 18 Best Cocktail Bars, and has received acclaim from The Guardian for its expertise in turning classic cocktails into mocktails. The Mother Mercy brand has become synonymous with cocktail excellence, earning a distinguished reputation for the quality of its ingredients, expert mixology, and the attentive table service offered by the team. 

Located on Level 1, Womenswear, Mother Mercy Fenwick is set to celebrate its opening on Friday, 20th September from 11am. Shoppers and cocktail enthusiasts alike are invited to experience the brand’s exceptional offerings in this elegant new setting. 

Scroll to Top

Search

We know the importance and value of getting your brand in front of people’s eyes on Google, so we use our expertise in SEO to drive organic search rankings and website traffic to help our clients become more discoverable online. We also include SEO packages into every website we build too.

We have an excellent track record in SEO for tailoring online and offline marketing campaigns that improve website performance, and use our skills and knowledge of Google’s algorithms to help our clients rank higher in Google search that ultimately provide improved conversion rates.

Web Development

We design Wordpress websites in ways that captivate audiences with beautiful visuals and UI to keep them immersed in your site. The look and feel of the websites we design are intended to inspire, with user-friendliness being at the core of each design to achieving conversion. 

As a UK based web design agency, we firmly believe that balancing these two aspects of design results provides the greatest user experience.

Influencers

Anyone who has an influence over your target audience is an influencer. Whether influential in business, sport, leisure or celebrity circles we have an enviable track record of matchmaking those influencers with your brand. An influencer only has influence if the content they’re sharing or conversations they are having is relevant to what their audiences want to see and hear, which is why we always put the audience first when matchmaking brands with an influencer.

We also understand the power of micro influencers and how long term brand partnerships can generate a healthy ROI.

If you’re curious about whether influencer marketing is right for your brand, get in touch and we’ll talk you through our experience and find the best routes suited to your audience. 

Insight

Insight is about making sense of what people want, how they feel and using this information to create truly engaging brand strategies that lead to the power of conversation about your brand. A brand is not what you tell your audiences it is, it’s what they tell each so the power of conversation should never been underestimated.

Twist helps brands to bring insight to life by making sense of the customer to develop campaigns that inspire and create conversations.

Content

With an insightful, strategic and proactive approach to producing creative content, we invest time to understand our clients’ visions, values and identity so the content we create trumps a thousand words. We are here to help set up and liaise on photography and videography opportunities to propel your brand into the media and social spotlight.

From portraits of your team, to atmospheric vibes that reach far and wide on social, to tempt the glossies and inspire editorial inclusion, we can help come up with ideas for capturing the right moment, so when people see it, they will stop, think and want to know “where’s that”, “what’s that” and “I want that”! And even better… we want our content to create conversations for your brand.

Design

Our graphic designers are bursting with ideas to bring your brand to life with standout and eye-catching creative. 

Whether we create campaign content, bring a new brand to life, energise brand identity or come up with compelling creative ideas to turn your vision into a fun visual story, our team are here to support.

Social Media

In a fast-moving digital world, it can be hard to keep up. Our team are on hand to help position and keep your brand front of mind, and for reaching new audiences with a multichannel strategy that covers all social-media bases. 

We’ll set goals to measure authentic content that’s on-message, on-trend and on the right channel. And with regular reporting, we’ll help you react and adapt to keep those click-through and engagement rates rising.

PR

From sparkling copy and video scripts to media pitches, product placement and press release distribution, we use word power to pack a story-telling punch. Our talented team can support you with skilfully crafting distinctive story ideas that capture journalist’s attention, as well as preparing feature articles and setting up interviews.

Whether we write, distribute or come up with the news hook, Twist has built enviable relationships with journalists and are on hand to connect these journalists with your brand. We jump on topical conversations, as well as reacting to media enquiries to build and maintain a regular drumbeat of brand mentions for you in the public domain.