PR & Marketing Agency | Twist

Northern Lights Newcastle announces 2024 Christmas Village foodie favourites and new traders

This November, Newcastle’s iconic Leazes Park will be transformed into a magical wonderland as  Northern Lights Newcastle  returns for its highly anticipated second year from Friday 22nd November. Back with 14 brand NEW world-class illuminations, and two heart-warming charity-based collaborations, a spectacular lake show, a grand finale and a Christmas Village brimming with local food traders, this year’s event promises to be a truly unforgettable festive experience. 

With over half of this year’s light trail tickets sold already (45,000), Northern Lights Newcastle has revealed some of the top local food and drink vendors who will be making this year’s Christmas Village a destination in its own right. Whether warming up with mulled wine or a hot chocolate, indulging in mouth-watering street food, or toasting marshmallows by the fire pits, there’s something for everyone to enjoy while taking in the magic of the light trail.

Christmas Village Local Food Traders for 2024: 

  • 40 Ounce Burgers – A new addition for 2024, these viral sensations are bringing their famous, North-East-loved burgers to the heart of the village. 
  • Take the Bait – Another exciting addition to the Christmas Village this year is a new fish and chip unit, serving up classic favourites run by Falcons Rugby Events. 
  • Acropolis – Returning to Northern Lights this year with their delicious Greek street food, Acropolis brings the best of the Mediterranean to Newcastle. 
     
  • Twisted Chick – Serving up their flavourful, tender chicken with a twist, this crowd favourite from last year is back to spice up the festive season.
  • Parmorama – The kings of the classic Parmo, Parmorama is making its much-loved return to the Christmas Village. 
  • Redheads Mac N Cheese – Mac N Cheese, the ultimate comfort food, will be available once again from Redheads, perfect for those crisp winter nights.
  • Truly Madly Pizza – Returns to serve fresh, wood-fired pizza that’s guaranteed to hit the spot.
  • Doughvine Desserts – For those with a sweet tooth, Doughvine returns with their irresistible churros and sweet treats.
  • Monument Coffee – Hot drinks and moreish bakes from this local favourite will keep you warm as you explore the light trail. 

Reiss Maddison from 40 Ounce Burgers shared their excitement to be a part of the Christmas Village at Northern Lights Newcastle 2024, saying: “We’re so excited to be part of Northern Lights Newcastle for our first year! This is an amazing event, and we can’t wait to share our famous burgers with everyone visiting the trail. It’s the perfect setting for a festive feast, and we’re thrilled to be here.” 
 
Jamie Pagett from Redheads Mac N Cheese also said: “We had an incredible experience at Northern Lights last year, and we’re absolutely thrilled to be back! The atmosphere is magical, and we’re looking forward to serving up our popular mac ‘n’ cheese to the North East once again.” 

Two bars will also light up the Christmas Village, providing the perfect spot to enjoy mulled wine or festive cocktails. Plus, NEW for 2024, the festive food offering will extend out of the Christmas Village, along the trail, with the Lakeside food hub, offering delicious fish and chips, giving guests a spectacular view of the stunning lake shows in action. Alongside this, marshmallow fire pits will be set up for toasting treats under the stars.  

This year, visitors can look forward to a range of brand-new displays, designed to surprise and delight all ages. One of the highlights for 2024 is “The Lily Show,” a floating installation on the park’s lake, where a mirrored lily shimmers in neon lights to a dramatic musical score. 

Another exciting new installation has been unveiled, adding to the enchantment of the trail: the Sea of Light. This breathtaking display of pulsating, animated lights has been created by world-class lighting designers from Ithaca Studios, the team behind stunning installations at Kew Gardens, Blenheim Palace, and Glastonbury Festival. As the grand finale of the trail, the Sea of Light is a must-see spectacle that will leave visitors in awe. 

Northern Lights Newcastle launches on  Friday, 22nd November from 4:30 pm, and runs until  31st December 2024. With over 100,000 visitors expected after last year’s sold-out event, tickets are selling quickly.

Scroll to Top

Search

We know the importance and value of getting your brand in front of people’s eyes on Google, so we use our expertise in SEO to drive organic search rankings and website traffic to help our clients become more discoverable online. We also include SEO packages into every website we build too.

We have an excellent track record in SEO for tailoring online and offline marketing campaigns that improve website performance, and use our skills and knowledge of Google’s algorithms to help our clients rank higher in Google search that ultimately provide improved conversion rates.

Web Development

We design Wordpress websites in ways that captivate audiences with beautiful visuals and UI to keep them immersed in your site. The look and feel of the websites we design are intended to inspire, with user-friendliness being at the core of each design to achieving conversion. 

As a UK based web design agency, we firmly believe that balancing these two aspects of design results provides the greatest user experience.

Influencers

Anyone who has an influence over your target audience is an influencer. Whether influential in business, sport, leisure or celebrity circles we have an enviable track record of matchmaking those influencers with your brand. An influencer only has influence if the content they’re sharing or conversations they are having is relevant to what their audiences want to see and hear, which is why we always put the audience first when matchmaking brands with an influencer.

We also understand the power of micro influencers and how long term brand partnerships can generate a healthy ROI.

If you’re curious about whether influencer marketing is right for your brand, get in touch and we’ll talk you through our experience and find the best routes suited to your audience. 

Insight

Insight is about making sense of what people want, how they feel and using this information to create truly engaging brand strategies that lead to the power of conversation about your brand. A brand is not what you tell your audiences it is, it’s what they tell each so the power of conversation should never been underestimated.

Twist helps brands to bring insight to life by making sense of the customer to develop campaigns that inspire and create conversations.

Content

With an insightful, strategic and proactive approach to producing creative content, we invest time to understand our clients’ visions, values and identity so the content we create trumps a thousand words. We are here to help set up and liaise on photography and videography opportunities to propel your brand into the media and social spotlight.

From portraits of your team, to atmospheric vibes that reach far and wide on social, to tempt the glossies and inspire editorial inclusion, we can help come up with ideas for capturing the right moment, so when people see it, they will stop, think and want to know “where’s that”, “what’s that” and “I want that”! And even better… we want our content to create conversations for your brand.

Design

Our graphic designers are bursting with ideas to bring your brand to life with standout and eye-catching creative. 

Whether we create campaign content, bring a new brand to life, energise brand identity or come up with compelling creative ideas to turn your vision into a fun visual story, our team are here to support.

Social Media

In a fast-moving digital world, it can be hard to keep up. Our team are on hand to help position and keep your brand front of mind, and for reaching new audiences with a multichannel strategy that covers all social-media bases. 

We’ll set goals to measure authentic content that’s on-message, on-trend and on the right channel. And with regular reporting, we’ll help you react and adapt to keep those click-through and engagement rates rising.

PR

From sparkling copy and video scripts to media pitches, product placement and press release distribution, we use word power to pack a story-telling punch. Our talented team can support you with skilfully crafting distinctive story ideas that capture journalist’s attention, as well as preparing feature articles and setting up interviews.

Whether we write, distribute or come up with the news hook, Twist has built enviable relationships with journalists and are on hand to connect these journalists with your brand. We jump on topical conversations, as well as reacting to media enquiries to build and maintain a regular drumbeat of brand mentions for you in the public domain.